The Evergreen Funnel Blueprint: How a $5 Class Builds $900/Month Coaching Clients

I stopped doing free webinars.

Not because they don't work. They do -- sort of. But after running a new live webinar every single week for an entire year, I realized something: free attracts the wrong people, and it burns you out in the process.

So I rebuilt everything around a simple idea. Charge $5 for a micro-class. Automate what comes after it. And let the system turn that $5 buyer into a $900-a-month VIP coaching client -- without me touching anything.

Here's the exact evergreen funnel blueprint I use today, with real numbers from my own campaigns.

Why Free Lead Magnets Are Losing

Here's a stat that changed everything for me: when I ran free webinars, maybe 10% of people actually watched them. Most signed up, never showed, and disappeared.

When I switched to a $5 class? 50 to 75% watch the entire thing.

That's not a small difference. That's the difference between a funnel that leaks and one that converts.

Free content attracts tire kickers -- people who kick the tires at the dealership but never buy the car. Great people, sure. But they're not your clients. They're not ready to invest in themselves.

A $5 price tag does something powerful: it proves commitment. Someone who pulls out their credit card -- even for five bucks -- is a fundamentally different person than someone who grabbed a free PDF.

And here's the bonus: Meta's ad algorithm optimizes for purchases, not opt-ins. When you run ads to a paid offer, Facebook and Instagram find people who are more likely to buy. When you run ads to a freebie, they find people who are more likely to... grab free stuff.

I'll probably never do a free class again. My free content lives on YouTube. If you want something from me that's structured and actionable, you're paying at least $5 for it.

The $5 Micro-Class: Your New Front Door

Let me be clear about what this $5 class actually is. It's not a course. You're selling it as if it's a masterclass, but it's really a bridge. A bridge between where your audience is now and where your main program takes them.

The $5 class solves one specific, small problem. It gives them a fast win. And then it naturally creates the appetite for the bigger solution -- your coaching program.

Think paid mini-webinar. A 5-day challenge. A single training that delivers real value in 30 to 60 minutes. Here's how simple this can be: I put a money-back guarantee on my $5 class. Out of over 200 sales, you want to know how many people asked for their money back?

Zero.

Not one person. One person complained, but they didn't even ask for a refund. At $5, the risk is so low and the value is so obvious that nobody bothers.

What Makes a Great $5 Offer

Your micro-class needs three things:
1. One clear promise. Not five. Not "everything you need to know." One specific outcome.
2. One fast win. They should walk away having done or learned something tangible.
3. A logical bridge. The $5 class should make joining your main program feel like the most obvious, exciting next step.

That last point is critical. Your $5 offer and your core program should connect so naturally that the transition feels inevitable -- not like a sales pitch, but like a "well, of course I'd want that."

The Automated Webinar: Where the Real Selling Happens

After someone completes the $5 class, they're invited to an automated webinar. This is where the actual selling happens -- and it runs on complete autopilot.

No live launches. No "doors closing Friday" stress. No weekly grind.

The webinar follows a simple structure:
- Connect -- meet them where they are, show you understand their situation
- Diagnose -- name the real problem (not just the surface-level symptom)
- Cost of inaction -- what happens if nothing changes in 90 days?
- Prescribe -- introduce your method, your framework, your approach
- Invite -- extend the offer to join your program

The key insight: because they already paid $5 and consumed your class, they're warmed up. They've experienced your teaching style. They trust you more than a cold audience ever would.

This is the same approach I've been using for years, but now it's completely automated. I record the webinar once, build the email sequence around it, and let it run.

I used to run a new live webinar every week for a year straight. That's what Russell Brunson recommends. And honestly, it works -- but it's way too much work for what I'm willing to do now. Automation gives you the same results without the burnout.

The Trial Offer: Low Friction, High Conversion

The webinar drives people toward a 14-day free trial of my membership program. The first month after the trial is discounted to $77. After that, it's $197 per month.

Here's why trials work so well: they remove all the risk. The prospect doesn't have to make a big commitment. They just have to say, "Sure, I'll try it for two weeks."

And once they're inside? Once they see the courses, attend a live call, get a question answered, connect with other members? They stay.

My numbers tell the story:
- 1 in every 3 people who buy the $5 class end up taking the trial.

- 60% of trial members stick and become paying members. That's not guesswork. Those are real conversion rates from real campaigns.

The Onboarding That Makes Them Stay

The trial period is everything. If someone doesn't experience a win in the first 48 hours, you'll lose them.

Here's the sequence:
1. Immediate welcome email. Not a generic "thanks for joining." Tell them exactly what to do first.
2. "Start here" direction. Point them to the one course, lesson, or resource that delivers the fastest result.
3. Show them a quick win. Within their first week, they should have something tangible -- a landing page drafted, a funnel mapped out, an ad concept ready.

The goal is simple: make them feel the value before the trial ends. Do that, and they'll never leave.

The Membership and VIP Upsell: Where the Real Profit Lives

Here's where the economics of this funnel get exciting.

The core membership -- my Wealthy Coach Academy -- runs at $197 per month. Members get access to the full course library, weekly live coaching calls, Q&A sessions, community, and direct support.

But the real profit driver is the VIP tier at $900 per month. VIP members get deeper access, advanced support, and more direct interaction with me.

About 25% of members upgrade to VIP at some point during their journey. And the average member stays for 7 to 9 months.

Think about what that means. A single person who buys your $5 class today could be paying you $900 a month six months from now. Not because you pressured them. Because you built a system where every step felt like the natural next move.

That's the power of a well-designed evergreen funnel. It doesn't just make sales. It builds a client who grows with you.

The Real Math: From $80 in Ad Spend to $2,100 in Revenue

Let's break down the actual numbers. This is what makes the model work -- and what gives you the confidence to invest in ads.

The cost side:
- It costs me about $12 in ad spend to get one $5 sale.
- Every 3rd buyer takes the trial. So the cost to acquire a trial member is roughly $36.
- Factor in the members who don't stick past the trial, and the true customer acquisition cost lands around $80.

The revenue side:
- First month (discounted): $77
- Months 2-7 at $197/month: $1,182
- 25% VIP upgrade at $900/month for 4+ months: adds significant upside

Total revenue per acquired customer over 9 months: approximately $2,100.
That's an $80 investment turning into $2,100 in revenue. A 26x return on ad spend.

Now -- you won't see this return in week one. The $5 sales alone won't cover your ad spend. That's not the point. The profit lives on the back end, in the recurring membership revenue and VIP upgrades that compound month after month.

This is why most people quit too early. They look at the front end, see they're "losing money" on $5 sales, and panic. But the coaches who understand lifetime value? They scale to six and seven figures.

How to Scale Without Burning Out

Once you've validated the funnel -- meaning people are buying the $5 class, taking the trial, and sticking -- here's how you scale it.

The 10-day sprint method:

I run my ads in 10-day sprints. Ads on for 10 days, then off for 10 days. During the off period, I refresh the creative -- new videos, new images, new ad copy. Then I run the next sprint with the updated assets.

Over the course of about six weeks, I generated over 200 $5 sales doing this. And because I kept refreshing the creative, the algorithm never got stale.

Starting budget:
- Begin at $15 to $20 per day to validate your offer. That's $300 to $500 over two to three weeks.
- Once you see consistent conversions, scale to $50 to $60 per day.
- When the back-end math checks out (trial conversions, retention), push to $100 per day and beyond.

The AI advantage:
I now use AI to generate most of my ad creative. Sora creates video ads. I built a custom tool that generates 12 ad images from a single sales copy input. My AI agents write scripts, test headlines, and refresh campaigns -- all while I focus on coaching and content.

You don't need the AI setup to start. But as you scale, these tools let you refresh creative at a pace that would have been impossible even a year ago.

The whole point of an evergreen funnel is that it runs without you. Your job becomes being the visionary -- creating content, showing up for your members, and letting the system handle the rest.

Your Next Step

Here's the blueprint in one sentence: charge $5 for a micro-class that bridges into an automated webinar, which sells a trial to your membership, which upsells to a VIP tier -- and let the math compound over time.

Every piece of this system is designed to be automated. The $5 class sells on autopilot. The webinar plays on autopilot. The email sequences nurture on autopilot. You show up for your members -- that's the one thing you can't automate, and it's the thing that makes this whole model work.

This is exactly what I teach step by step inside the Wealthy Coach Academy. The courses, the ad strategies, the funnel templates, the live coaching to help you build it for your specific niche -- it's all in there.

Grab the $5 class and see how the funnel works firsthand

Stop giving away your best stuff for free. Start building a system that qualifies buyers, automates the sale, and turns $5 into your best clients.

30,000 AI Agents Just Built Their Own Social Network — Here's What It Means for Your Business

Something happened this week that sounds like science fiction — but it's real, and if you're a coach, entrepreneur, or business owner, you need to pay attention.

30,000 AI agents created their own social network.

Not humans controlling AI. AI organizing themselves.

It's called Moltbook, and it's being called "the most interesting place on the internet right now."

What Is Moltbook?

Think of it like Reddit, but every user is an AI assistant. These agents — running on an open-source platform called OpenClaw — can create accounts, post tips, share guides, and organize themselves into communities called "Submolts."

They check for updates every four hours. They're teaching each other new skills. They're even discussing how to communicate privately.

Andrej Karpathy, Tesla's former AI director, called it "genuinely the most incredible sci-fi takeoff-adjacent thing I have seen recently."

This Isn't Theoretical — It's Happening Now

• One agent bought a car. Developer Aaron Stuyvenberg documented how his AI assistant negotiated with multiple car dealers via email, playing them off each other until it secured a $4,200 discount on a Hyundai Palisade.

• Another agent controls an Android phone remotely. It can wake the phone, open apps, tap, swipe, type, and even scroll through TikTok — all without human intervention.

• Some agents are spotting security vulnerabilities. One discovered 552 failed SSH login attempts on its server and realized its databases were exposed to the public internet.

• AI agents even started their own religion. A site called molt.church has "Five Tenets" that agents can adopt by rewriting their configuration files. Yes, really.

Why Should You Care?

1. The "AI That Actually Does Things" Era Is Here

We've moved past chatbots that just answer questions. We're now in the era of AI that takes action — managing calendars, sending emails, negotiating purchases, creating content, and handling tasks autonomously.

2. The Market Is Paying Attention

Cloudflare's stock surged 14% in a single day because developers use their infrastructure to run these AI agents. When Wall Street moves on AI agent news, you know this isn't hype.

3. The Early Adopters Are Getting Unfair Advantages

People are buying dedicated Mac Minis just to run their AI agents 24/7. They're automating tasks that used to take hours.

What This Means for Your Business

If you're still thinking of AI as "that thing that writes blog posts," you're already behind.

The coaches and entrepreneurs who understand how to leverage AI agents will:

• Create more content with less effort

• Respond to leads faster

• Automate the tasks that drain their energy

• Focus on what only humans can do: coaching, connecting, and creating

Want to Learn How?

If you want to learn how to use AI for content creation and marketing — without needing to be a tech expert — I'm putting together a new training: AI Content Creation: Build Your Digital Twin.

Because the future isn't coming. It's already here.

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Jeremiah Krakowski has been in online marketing for 23 years and runs Wealthy Coach Academy.

The Difference Between Chatbots and AI Agents Could Transform Your Entire Business

I've had employees working for me all week—and I haven't paid a single salary.

They've built landing pages. Created apps. Written marketing campaigns. One of them even produced an entire eBook from hours of raw transcripts. And they did it while I focused on other things.

These aren't human employees. They're AI agents. And if you're still just chatting with AI instead of delegating to it, you're leaving an incredible amount of time and money on the table.

Let me break down exactly what's happening in the world of AI agents right now, the tools I'm using every day, and how you can start putting these virtual robots to work in your business.

What Exactly Is an AI Agent?

Here's the simplest way I can explain it:

Most of us are familiar with tools like ChatGPT, Claude, Gemini, or Perplexity. You type a question, you get an answer. You ask for a recipe, it gives you a recipe. That's a chatbot.

An AI agent is different. An agent can actually go DO things for you.

Instead of asking, "What's a good marketing strategy?"—you tell the agent, "Go create a marketing strategy for my handyman business, research the competition, and outline an ad campaign." And it does it.

The AI is able to look and act because it's based on knowledge about how to accomplish tasks. It's the difference between asking your assistant a question and actually handing them a project.

And here's what's exciting: over the last few weeks, the world of agents has completely changed. With tools like Claude Code, Claude Cowork, and several others, we've crossed a threshold where these agents are genuinely useful for everyday business owners—not just developers and tech experts.

The Best AI Agent Tools Available Right Now

Let me walk you through the tools I've been using and what makes each one valuable:

Manus – The Easiest Starting Point

If you're brand new to AI agents, Manus is where I'd point you first. It's a general AI agent that anybody can use. You sign up for an account, and you can ask it to do just about anything.

I've used Manus to:

• Create multiple versions of landing pages for clients

• Research the best approach for building specific websites

• Outline entire marketing plans

• Extract emails from AWeber and create email writing systems

• Rewrite complete marketing campaigns for new funnels

The beautiful thing about Manus is it can actually control your web browser and interact with your software. It goes into your tools and does the work. There's a free version, and about $20/month gets you solid capabilities to experiment with.

Lovable.dev – Website and Landing Page Builder

This one has been a game-changer for quickly spinning up professional websites. I tell it what kind of site I want to build, what text should go where, and the agent builds everything.

We've created sites for a handyman business, a dog grooming company, and various client projects. Instead of spending hours (or hiring someone for thousands of dollars), the agent handles the heavy lifting. You guide it, review the output, and refine from there.

Claude Code & Claude Cowork – Autonomous Development

Now we're getting into the more advanced territory, but don't let that scare you.

Claude Code is an autonomous coding agent. I'm not a software developer, and yet this week I've created:

• A chatbot app

• A transcript processing app

• A scheduler app

• A healthcare app for a client

Here's what blows my mind: you can give Claude Code a problem with your app, and it will literally sit there for an hour solving it in the background while you have other agents working on other projects. Imagine the possibilities of that.

Claude Cowork is the newer version designed for non-technical people. It can connect to your computer, work in your browser, organize your files, and perform tasks just like a human assistant sitting at your desk would.

You need a Claude Max account (about $100/month) to access Cowork, but for what it can do, it's a steal.

ChatGPT Custom GPTs & Agent Mode

Don't overlook what's built right into ChatGPT. Under "Agent Mode," you have access to both coding agents and general agents that can do work for you.

But the real power is in building Custom GPTs. Go to chat.gpt.com/gpts and you can find pre-built agents for copywriting, Facebook ads, workflows—you name it. Or click "Create" and build your own.

I built a Custom GPT specifically for writing Facebook ads. I feed it a landing page and sales copy, and it generates ads tailored to that offer. I built another one that turns kids' TV show episodes into homeschool lesson plans for my three-year-old son.

The GPT builder itself is an agent—it helps you create the instructions and parameters for your custom tool. It's agents building agents.

Replit – App Building Agent

If you want to build an app but don't know how to code, Replit has an agent that figures it out for you. You describe what you want, and the agent goes to work constructing it. This is another accessible entry point for non-technical folks who want to create software tools.

What I Actually Built This Week

Let me give you concrete examples of what's possible, because I think seeing real applications helps this click:

Landing Pages: For one of my clients, I had an agent create multiple versions of a landing page for an offer she was developing. Different angles, different layouts—all generated so we could test and compare.

Complete Apps: Using Claude Code, I built KrakChat (a chatbot), a transcript processor, and a scheduling tool. These are functional applications I'm actually using in my business.

An Entire eBook: We had hours and hours of raw transcripts. I fed them into an agent, and it produced a full eBook that we're now editing and adding images to. What would have taken weeks took a fraction of the time.

Marketing Campaigns: I had an agent rewrite my entire marketing campaign for a new funnel. Research, copy, structure—all of it.

Email Systems: An agent went into AWeber, extracted emails, analyzed the patterns, and created a system prompt for writing future emails in that style.

This is what I mean when I say my agents have been going to work.

How to Apply AI Agents in Your Business Today

So how do you actually start using this? Here are the practical applications I'd recommend:

1. Website and Landing Page Creation Stop spending weeks or thousands of dollars on basic web pages. Use Lovable or Manus to generate landing pages in minutes. You'll still want to review and refine, but the heavy lifting is done.

2. Research and Planning Before you build anything, have an agent research best practices, competitive landscape, and strategic approaches. I do this constantly—feeding research from Manus into my other tools.

3. Content Repurposing This is something I'm actively building right now: an agent that takes a single video (like the one I recorded on this topic), extracts the transcript, and generates social media posts, graphics, memes, and multiple pieces of content from that one source.

4. Custom GPTs for Repetitive Tasks Think about the tasks you do over and over. Writing certain types of emails. Creating ad copy. Developing lesson plans. Build a Custom GPT for each one and watch your efficiency multiply.

5. Email Marketing Automation Agents can schedule emails, write sequences, and even analyze what's working. The integration capabilities are expanding rapidly.

The Future of AI Agents (It Gets Wild)

I asked Claude Opus to brainstorm novel ways agents might help us in the future, and the ideas were fascinating:

• Ambient Agents: Instead of summoning them, they passively observe what you do and build context maps. They understand, not just act.

• Adversarial Partner Agents: Their job is to argue against your plans, find holes, and stress-test your assumptions.

• Temporal Agents: They model you six months from now and six months ago, simulating outcomes based on your trajectory.

• Dream Agents: They take your half-baked ideas and develop them into something useful.

• Relationship-Aware Agents: They understand your social graph and help optimize your network dynamics.

We're barely scratching the surface. Think about Elon Musk's Tesla Optimus robots—physical autonomous robots that can move and work. My Tesla can drive itself autonomously. These AI agents are the same concept applied to our digital work.

The agents we have today are not where agents will be in a year, or five years. But today's agents are already incredibly powerful.

Getting Started: My Recommendations

Here's how I'd approach this if I were starting fresh:

For Beginners: Start with Manus (free tier available, ~$20/month for more). It's the most accessible general agent. Ask it to do something you'd normally spend an hour on and see what happens.

For Website/Landing Page Needs: Lovable.dev is intuitive and produces great results quickly. Also has affordable pricing tiers.

For More Advanced Users: Claude Max ($100/month) gives you access to Claude Cowork for non-technical autonomous work, or Claude Code if you want to build actual software.

For Everyone: Build at least one Custom GPT in ChatGPT for a task you do regularly. It's free and takes minutes.

One Important Note: Don't Lose Your Voice

Here's something I emphasize with my clients: you can have an army of agents working for you like virtual employees, but don't lose your autonomy and your voice in the process.

These tools amplify what you create—they don't replace your unique perspective, your experience, or your judgment. Use them to eliminate busywork so you can focus on the things only you can do.

The Opportunity in Front of You

The amount of time, effort, and energy you put into brainstorming, solving problems, building assets—agents can start doing that work for you. That's where we're headed.

I'm teaching my clients inside the Wealthy Coach Academy how to implement these tools, how to build agents, and how to scale their businesses without losing what makes them unique. If you're a business owner looking to leverage AI agents to get results—whether that's six figures, seven figures, or beyond—I'd love to help you.

But regardless of whether we work together, I want you to take action on this. Go try one of these tools today. Give an agent a real task. See what happens.

Because the businesses that figure out how to work with AI agents are going to operate at a completely different level than those still doing everything manually.

Your virtual employees are ready to clock in. Put them to work.

This blog post was generated using A.I. but is based on the content of the following video training:

How to Change Your Beliefs to Scale Your Business to 7 Figures

I almost didn't write this post.

I wasn't sure if I could do it justice. But after seeing how this concept has transformed not just my business but every area of my life, I knew I had to share it with you.

If you've been in the personal development space for a while—reading the books, listening to the podcasts, attending the seminars—you know there's no shortage of opinions on mindset. I've been immersed in this world for over two decades now. My name is Jeremiah Krakowski, and I've spent 23 years building businesses in the online marketing and coaching space. During that time, I've scaled my own business past $160,000 a month and into consistent seven figures.

But here's what I want you to understand: the strategy I'm about to share with you works better than anything else I've learned in all those years. And I've learned a lot.

The Hidden Equation Running Your Life

Let me start with a fundamental truth I used to talk about constantly on my podcast:

Your decisions determine your outcomes.

Whatever you're experiencing right now—in your business, your relationships, your bank account—is the result of decisions you've made. But here's where it gets interesting: those decisions come from beliefs. A belief creates a decision. How we show up in life and business is based on how those beliefs string together.

So if you're finding yourself struggling—getting overwhelmed, triggered, procrastinating on the things you know you need to do—it's tied to beliefs operating beneath the surface. Beliefs you may not even be aware of. And those beliefs are impacting your nervous system in powerful ways.

Your Nervous System Is Running the Show

If you've ever studied polyvagal theory, you know that we essentially operate in three states:

1. Fight or flight – the reactive, stressed, anxious state

2. Freeze – the shut-down, paralyzed, avoidant state

3. Thriving – the parasympathetic "rest and digest" state

Here's what most people don't realize: your creativity, your best ideas, your ability to show up powerfully in your business and impact the world around you—all of that comes from the thriving state. When you're stuck in fight, flight, or freeze, you simply cannot access your full potential.

Now, we all move between these states. That's normal. You don't want to turn off your stress responses entirely—they exist for a reason. Somebody cuts you off in traffic, and you feel that immediate spike of anger or fear. That's your nervous system doing its job.

But here's the key insight: based on our beliefs and decisions, we can control how these states affect us. We can learn to move from fight/flight/freeze back into thriving. And that's where everything changes.

My Personal Battle with Perfectionism

I need to be honest with you about where this comes from for me.

I was raised in an environment that created the perfect storm for someone who drank too much, ran from their feelings, and lived by performance. I felt like I was never good enough. On one hand, this drove me to build businesses and achieve success. On the other hand, if things weren't perfect, I would crumble.

I'm married now with two kids. And I discovered that these old patterns were literally hurting my life, my marriage, and my business. I'd have automatic responses—shutting down or getting angry—that came from childhood experiences. And even after years of therapy, I wasn't finding that those responses were actually changing.

Until I discovered this framework.

Why Traditional Approaches Often Fall Short

Don't get me wrong—I love therapy. I think there's tremendous value in understanding the root causes of our issues and processing past experiences.

But here's the problem with affirmations and a lot of traditional mindset work: it often feels like you're lying to yourself.

You stand in front of the mirror and say, "I'm a great leader. I'm a powerful husband. I'm successful." And then the next day, you fail. Nothing changes. The disconnect between what you're saying and what you actually believe creates cognitive dissonance that your brain rejects.

What I'm about to show you is different.

The 6-Step Belief Reframing Framework

This framework has been a game-changer for me. I want to walk you through each step, and then I'll give you some real examples of how to apply it.

Step 1: Identify the Outcome You Want

Start with what's happening right now. You have a trigger—some kind of nervous system response, a behavior you don't like, a pattern that keeps showing up. Now ask yourself: What's the outcome I actually want instead?

Be specific. Don't just say "I want to be successful." What does that look like? How would you be showing up differently?

Step 2: Uncover the Limiting Belief

Behind every unwanted behavior is a belief leading to a decision. Ask yourself: What belief is creating this trigger? What decision am I making that's causing this response?

This takes some digging. The belief isn't always obvious. Sometimes it takes hours—or even sleeping on it—to surface what's really going on beneath.

Step 3: Create the Opposite Belief

Once you've identified the limiting belief, create a new belief that's the opposite.

Here's the thing: this is going to feel like you're lying to yourself at first. That's okay. That's actually part of the process. You're not done yet.

Step 4: Find Evidence for the New Belief

This is where the magic happens.

Your brain is calling BS on your new belief. It's telling you, "That's not true." So now your job is to find evidence—in your own life or in someone else's—that this new belief actually can be true.

What moments have you experienced where this new belief was real? When has this happened for you, even in a small way?

Sometimes this takes all day. Sometimes you have to sleep on it and let your subconscious go to work. But when you find that evidence, something shifts. Your brain starts to believe the new belief because now it has proof.

Step 5: Attach Gratitude

Express genuine gratitude for this new belief and the evidence you've found.

"I'm grateful for the opportunity to experience this new way of doing things."
"I'm grateful for the evidence that this is possible."
"I'm grateful for the situation that's allowing me to grow."

Gratitude anchors the new belief emotionally.

Step 6: Anchor It to Faith (or Higher Purpose)

This is where I like to wrap a bow around the whole process. I believe I'm guided and called by God to experience this new belief and to live from this new place.

If you don't share my faith, that's okay—connect it to whatever sense of higher purpose or calling resonates with you. The point is to elevate this beyond just a mental exercise and tie it to something meaningful.

Real-World Examples

Let me show you how this works in practice.

Example 1: The "Perfect Email" Paralysis

One of my clients—and honestly, I've experienced this myself—sits down to write a marketing email and immediately starts feeling tired and exhausted. "This is so hard. I don't want to write it wrong."

What's happening? There's a belief operating beneath the surface: "The email has to be perfect to produce the result I want." Which connects to a deeper belief: "I only get the results I want when I do everything perfectly."

And because we don't know if something is perfect or not—especially in marketing—we procrastinate. We put off the very things we need to do to grow.

The reframe: "Things actually work out well even when they're imperfect."

Evidence: Think about times you sent an imperfect email that still got results. Times you showed up imperfectly and people still responded positively. The video I made for the original training this post is based on? Definitely not perfect. Probably has mistakes. But I have a belief that it's okay—and here you are reading about it.

Example 2: Being Trusted Despite Imperfection

This one was huge for me. I had a belief that for other people to trust me, I had to be perfect in how I showed up. If I wasn't perfect, nobody would trust me enough to do business with me.

This created a scenario where I literally wasn't showing up in my business the way I needed to. The pressure to be perfect was paralyzing me.

The reframe: "People can trust me even if I'm not perfect. Even if I show up authentically, make mistakes, or have a typo in an email."

Finding the evidence for this took me all day. But when I started looking for moments when people trusted me despite my imperfections, I found them. And everything shifted.

Example 3: Confidence with New People

Maybe you struggle to feel confident when talking to people you've never met before—especially on sales calls.

The reframe: "I'm confident and excited when I talk to new people."

Evidence: When were moments in your life when you felt confident talking to someone new? They exist. Find them. Feel gratitude for that confidence. And if you're a person of faith, recognize that you're called to connect with new people as part of your purpose.

How to Start Implementing Today

Here's something practical: I've started using ChatGPT to help me identify limiting beliefs and create reframes. I'll describe what I'm experiencing, and my AI assistant helps me identify what the underlying beliefs might be, what the replacement beliefs could look like, and even suggests evidence I might look for.

You don't have to figure all of this out alone.

I've applied this framework to literally everything—my business, my marriage, my parenting, my self-image. And I'll tell you: it works. It goes beyond what I've experienced with therapy or traditional personal development. When you combine this six-step process with everything else you've learned over the years, it catalyzes everything.

Why This Works: Creating Internal Safety

Here's what's really happening when you go through this process: you're creating safety in your nervous system.

That new evidence, that new belief, the gratitude, the faith—it all signals to your nervous system that it's safe to move forward. Safe to take risks. Safe to show up imperfectly. Safe to write the email, make the call, launch the offer.

Your whole system feels safe to do the things you want to do. And when you feel safe, you can operate from that thriving state where creativity flows and your best ideas emerge.

Final Thoughts

I want to give credit where it's due: I didn't invent this framework. I learned it primarily from David Bayer's book, A Changed Mind: Go Beyond Self-Awareness, Rewire Your Brain, and Re-Engineer Your Reality. If this resonates with you, I'd highly recommend picking it up.

But here's what I know for certain: if you start applying this in your life—to your business, your family, your relationships—it will change everything.

The beliefs running in the background of your mind are either propelling you forward or holding you back. You get to choose which beliefs you operate from. And now you have a framework to make that choice intentionally.

If you're a business owner who wants to accomplish greater things, this mindset shift will change everything for you.

This blog post was generated using A.I. but is based on the content of the following video training:

The Blueprint for Financial Freedom Without the Burnout

We have all heard the promises of the "laptop lifestyle," but for many leaving the corporate world, the reality looks very different. Instead of freedom, they find themselves working 10 hours a week, stressed out, and barely matching their old salary.

Is it actually possible to make more than you did at your corporate job while only clocking in for 10 to 15 hours a week?

The answer is yes—but it requires a specific strategy. It’s not just about "manifesting" success; it’s about structural changes to how you do business.

I’m Jeremiah Krakowski. Over the last 21 years, I’ve built multiple companies generating over $10 million a year and have helped countless clients leave their 9-to-5s to build consistent revenue streams of $5k to $25k per month.

Here is the exact strategic process I used to go from an overworked service provider to a 7-figure business owner with total time freedom.

The Two Lanes: Service vs. Information

When you leave your corporate job, you generally have two lanes you can pick:

1. Service-Based: You do the work for the client (e.g., running ads, building websites, walking dogs).

2. Information/Consulting: You monetize your knowledge and mentor others.

Many of us start in the Service lane. When I left the corporate world, I was running ads and building funnels for clients. I had eight clients and was making a quarter-million dollars a year. It sounds great on paper, but I was working 10 hours a week. I had simply recreated my corporate job, but with longer hours and more stress.

To achieve the 10-15 hour work week, you eventually need to bridge the gap to Information and Consulting. This is where you get paid for your ideas, your analysis, and your ability to mentor others. It is infinitely more scalable and is the key to true time freedom.

Identifying Your "Boring" Mastery

How do you know what to sell?

If you are over the age of 30, I guarantee you have a skill set you have mastered over the last decade. It’s the thing you can do better than 99% of the people you meet.

Here is the litmus test: What is a topic you know so well that it’s almost boring for you to talk about?

When a topic is "boring" to you, it means you have achieved mastery. You don't have to think hard to teach it. That mastery is exactly what other people are willing to pay for.

The 3-Step Strategic Ecosystem

Once you have your skill, you need a system to monetize it. You can’t just post on social media and hope money appears. You need a funnel. Here are the three steps we teach in my Client Growth Accelerator:

1. Find Your People (Traffic)

You need to find people who have the specific problem you solve. These people are currently in "traffic" on platforms like Instagram, YouTube, and Facebook.

Your goal is to move them from those rented platforms onto an asset you own: your email list.

We do this through an "ethical bribe." You offer them something of immense value—a guide, a video, a checklist—that solves an immediate problem in exchange for their email address.

Pro Tip: The Retargeting Hack
If someone watches your video or visits your website, you can run paid ads to them at a 90-95% discount compared to cold traffic. This allows you to "pixel" an audience and show them your offer repeatedly without breaking the bank.

2. The Presentation (The Offer)

This is where 95% of entrepreneurs fail. They build the list, but they never effectively present the offer.

You must create an Offer Letter. This isn't just a list of features; it’s a persuasive argument that bridges the gap between their problem and your solution. You need to understand what keeps them up at night, what they are afraid of, and what they secretly desire (a concept mastered by Dan Kennedy in The Ultimate Sales Letter).

If you present your offer correctly, the right people will view it as the only logical solution to their pain.

3. The Close (Sales)

Finally, you must ask for the sale.

This is where mindset battles creep in. People are afraid of rejection, or they are afraid of looking "greedy." You have to stop operating out of fear. If you truly believe your service or coaching can change a life, you have a moral obligation to close the sale.

You must learn to present the financial exchange confidently, without hesitation.

The Secret to 15 Hours: Boundaries

How do you actually keep the hours down once the business is running? Boundaries.

You have to be willing to say "no" to good ideas. You have to be willing to turn down money if it requires you to violate your time standards.

I currently work 10 to 20 hours a week. That is my standard. I have structured my offers, my pricing, and my delivery methods to fit that container. If you don't set the boundary, the business will consume every waking hour you have.

This blog post was generated using A.I. but is based on the content of the following video training:

Why Your Pricing Strategy Is Failing

Are you leaving money on the table because you’re copying your competitor's pricing?

If you have been in the coaching and consulting industry for any length of time, you have likely felt the pressure to check what "everyone else" is charging and match their rates. It feels like the safe move. It feels like the market standard.

But after nearly 23 years in this industry, I have discovered a fatal error in this logic: Your competitors don’t know anything about pricing either.

When you copy their rates, it is quite literally the blind leading the blind.

In this post, we are going to break down the number one pricing mistake that is killing your sales and profit. We will explore the psychology of high-ticket buyers, the math behind profitable scaling, and the exact pricing ladder you need to build a sustainable, six-to-seven-figure business.

The Fatal Flaw: Why Being "Cheap" Repels Success

Many coaches suffer from "Superhero Syndrome." You want to save everyone, so you keep your prices low to be accessible. However, this altruism often backfires.

The truth is, being the cheapest option on the market doesn't attract the most grateful clients; it attracts "value seekers." These are clients who consume the most energy, demand the most time, and are often the least committed to the transformation.

Conversely, premium pricing acts as a filter. It repels those who aren't serious and attracts clients who are ready to do the work.

The $10,000 Lesson in Buyer Psychology

Think about the last time you had an emergency. Maybe your AC broke in the middle of a heatwave. You didn't shop around for the cheapest handyman who could come "sometime next week." You paid the premium for the expert who could fix it now.

This is the difference between solving a "nice to have" problem and an "urgent must-solve-now" problem. If you position your coaching as a luxury, you will struggle to charge what you are worth. If you position it as the solution to an urgent pain, price becomes secondary to the result.

The Economics of Pricing: The Math Doesn't Lie

You need to remove emotion from your pricing decisions and focus on the economics. If you are undercharging, you are suffocating your business. You can't invest in advertising to get new leads, you can't hire support staff to free up your time, and you can't scale your impact.

Let’s look at the math.

Many coaches believe they need volume to succeed. But consider this:

• Scenario A: 100 clients paying $10 = $1,000 revenue.

• Scenario B: 50 clients paying $30 = $1,500 revenue.

In Scenario B, you are making 50% more money while managing 50% fewer people. This is the efficiency required to scale.

The 30% Benchmark

How do you know if your pricing is right? Look at your closing rate.
If you are closing 80-90% of the people you talk to, you are too cheap.
A healthy benchmark is a 30% closing rate. This indicates that your pricing and your offer are properly aligned with the market demand.

The Proven Pricing Ladder: From $5 to $100K

You shouldn't just have one price. A robust business model requires a "Pricing Ladder" that allows clients to enter your ecosystem at a low risk and ascend to premium levels as they require more access and support.

Here is the exact pricing tier structure I recommend for coaches and consultants:

1. The Acquisition Offer (Low Ticket)

• Price Point: Under $47

• Example: A $5 Instagram Ads Playbook or a $27 mini-course.

• Goal: To turn a cold lead into a paying customer with zero friction.

2. The Continuity Offer (Mid-Tier)

• Price Point: $97 – $197 per month

• Example: A group membership or monthly mentorship program.

• Goal: Recurring revenue that covers your baseline operating costs.

3. The Transformation Offer (High Ticket)

• Price Point: $6,000 – $19,000 total

• Example: A 12-week intensive coaching program or mastermind.

• Goal: Significant profit margins and deep client transformation.

4. The Premium Access Offer (Elite)

• Price Point: $30,000 – $100,000+ per year

• Example: 1-on-1 consulting (e.g., $8,000/month).

• Goal: Working with your dream clients who pay for proximity and speed.

Charging $100,000 a year from a single client isn't just possible; it is happening every day in this industry. But it only happens for those brave enough to ask for it.

Stop Being a Superhero, Start Being a Professional

The most important takeaway is this: You are not helping anyone by going broke.

When you undercharge, you limit your ability to serve. When you charge what you are worth, you have the resources to reach more people and the energy to serve your high-paying clients at the highest level.

Stop looking at your competitors. They are just as confused as you were. Look at the value you provide, the urgency of the problem you solve, and the economics required to run a thriving business.

It’s time to stop guessing and start pricing for profit.

This blog post was generated using A.I. but is based on the content of the following video training: